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Engineering Design Centre

Automotive Design Group


Automotive Design Group

Automotive Design Group

Driving new vehicle designs

The aim of this group is to research the role of interaction design in the delivery of increasingly sophisticated vehicles:

  • by modelling driver behaviour to assist the design of inclusive, user-centred interfaces;
  • by reducing the impact of vibration on the use of interactive display devices;
  • by investigating the challenge of changing demands on driver attention.

The group is currently collaborating with vehicle specialists at Jaguar Land Rover, UK.

Group Members

Associated Projects


DIGNITY - DIGital traNsport In and for socieTY

The goal of DIGNITY is to foster a sustainable, integrated and user-friendly digital travel eco-system that improves accessibility and social inclusion, along with the travel experience and daily life of all citizens. This requires an understanding of population diversity and a methodology for putting inclusive design into practice.



Simplified Inclusive Design Toolkit design cycle

Inclusive Design Toolkit

Every design decision has the potential to include or exclude customers. Inclusive design emphasizes the contribution that understanding user diversity makes to informing these decisions, and thus to including as many people as possible. User diversity covers variation in capabilities, needs, and aspirations.